Rihanna
World-renowned pop artist Rihanna has an incredibly successful entrepreneurial track record. Under her primary brand, Fenty, she has created a handful of thriving business ventures.
Her multi-billion-dollar makeup line, Fenty Beauty, launched in 2017. It has brought her great success, and it keeps growing. Savage X Fenty, Fenty Skin, and Fenty Hair all continue to flourish as well.
New Products On The Way
The newest products from the Rihanna collection launched on August 6th, 2025. This drop follows Rihanna’s blue Smurf-inspired sneaker and clothing line.
It is part of the SMURFS collaboration. This comes after her role as Smurfette in the 2025 Smurfs film. The collection has now become a best-seller.
The Latest
The new drop will feature three new pairs of shoes, including two sneakers and slides. The PUMA Cat Cleat Women’s Jelly slides will be offered in two colors, including “Alpine Snow-PUMA Gold” and “PUMA Black-Haute Tropic.”
The new FENTY x PUMA Avanti Nubuck Sneakers will come in “PUMA Black-Prairie Tan.” They will be available in sizes for men, women, kids, and toddlers.
The second new sneaker is the FENTY x PUMA Avanti Leather and Suede Sneakers. They come in the “Pale Plum-Alpine Snow” color and are available in men’s and women’s sizes.
The new FENTY x PUMA mini bag will be dropping in the same “Pale Plum-Alpine Snow” colorway. Six new clothing items will accompany the sneakers and mini bag in this drop as well. Each piece is incredibly fresh yet perfectly classy, delivering the stylish products Fenty is known for.
- Nyanna Raj
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