The Nike and LeBron partnership has resulted in some impactful sneaker releases over the years. The XXI was released in 2023. Learn more about the Nike LeBron 21 below.
XXI
The Nike LeBron 21 has an interesting inspiration. It took motivation from an oyster shell that protects the pearl it houses. The shoe’s upper venting is informed by a shell’s veining. This helps keep the foot in place during explosive movements on the court. The XXI showcases a Zoom Turbo unit in the forefront and a full-length Cushion 2.0 foam carrier. James had his daughter in mind, Zhuri, when crafting the XXI. He wanted to create a shoe that was built for the next generation of ballers.
LeBron James & Nike
When LeBron James entered the NBA at the age of 18, he changed everything. His speed and power on the basketball court was unlike anything we have seen before. Nike and James have been partners since the very beginning of LeBron’s illustrious career. Keep reading to get a brief history of the LeBron & Nike partnership.
Hail To The King
LeBron James was drafted by the Cleveland Cavaliers in 2003 straight out of high school. His impact as a teenager was instant – both on the court and off. King James delivered from the very start in the NBA and earned Rookie of the Year honors. The King never slowed down after his first season in the league, and he has achieved some of the most iconic moments in basketball history. “The Decision,” overcoming a 3-1 game deficit in the 2016 NBA Finals and bringing a championship to his hometown team, the list goes on and on. Everything he did on the court, the spectacular dunks, the game changing defensive plays, were done wearing Nikes.
A King’s Ransom
When LeBron signed with Nike as a teenager, he was given a seven year deal worth 90 million. After that deal expired, the King and Nike would eventually agree to a rare in the industry, lifetime deal. Nike and LeBron have agreed to a forever marriage that reportedly brings LeBron 30 million a year and the total deal is supposedly worth more than 1 billion. It is believed that LeBron’s signature line, which includes shoes and apparel, is estimated to earn Nike more than $600 million a year.
Shoe Palace
You can find the Nike LeBron 21 at Shoe Palace stores and on shoepalace.com.
- Adam C. Better
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